The Mechanical Turk Strikes Again

A few weeks ago I wrote a post on Amazon’s Mechanical Turk (mturk.com) and some of the potential I saw in it to get stuff done on the cheap. Well, since that day I’ve been running multiple HITs (Human Intelligence Tasks) on the Turk and I’ve been getting some great results.

If you’ve got a blog or any kind of website, chances are you’d like for people to be looking at it, right? Well, one great way to do that currently is to promote it on social media websites like Digg, Del.icio.us, StumbleUpon, Facebook; the list is seemingly endless. You could spend entire days creating accounts at each of these sites, write a small review of your site and post the link, and in the end you would probably see a small gain in traffic. However, what if you could accomplish all that for 50 cents? Without spending any time on it yourself? Would you do it? I sure would. In fact, I did.

As I’ve previously mentioned, I’m currently in the process of launching a new webstore selling digital picture frames and as such I’ve been trying my best to find ways to promote it. So I created a HIT on Amazon’s web services (Mechanical Turk) asking people to bookmark my site on their favorite social network. My HIT looked something like the following:

Bookmark the URL http://www.digitalframeguy.com

Using one of the following sites:
http://del.icio.us/
http://www.stumbleupon.com/
http://www.propeller.com/
http://spurl.net/
http://diigo.com/
http://myjeeves.ask.com/
http://www.connectedy.com/index.php
http://www.myvmarks.com/
http://www.bookmarktracker.com/bt/home
http://www.oyax.com/
http://www.jumptags.com/
http://www.mylinkvault.com/
http://buddymarks.com/
http://linkagogo.com/
http://bibsonomy.org/
http://backflip.com/
http://www.mister-wong.com/
http://blinklist.com/
http://furl.net/

Include in the title or description one of the following terms:
digital picture frame(s)
digital photo frame(s)
digital frame(s)
wireless photo frame(s)

You may use either the singular or plural version of the keyword.
Please provide the URL of the bookmark in comments to receive payment for the HIT.
You can complete this HIT up to 5 times if you use a different bookmarking site each time.

So you can see I tried to make things as easy as possible for the turker to complete. Most of these people already have accounts at one or another of the social networks, so all they have to do is login and link to you. I offered 10 cents for these, only because I wanted a bunch in a hurry. 10 cents is actually a decent price for a HIT such as this. For another site, where I was more patient, I only offered 1 cent per bookmark, and I still got good results, though slower. As such, it is important to decide on your budget. It is worth taking the time to figure out if you only want to spend 25 cents promoting your site, or if you can actually afford a full $2.00. The choice is yours.

So I’ve basically given you a blueprint here for one way to get as many hiqh quality backlinks to your site as you want from the social media sites. If you want, you can specify only Digg links, or whatever you value. The great thing about this is the search engines love social media right now, most of the sites have high PR, and you get a link to your site that typically includes the keyword phrase of your choice. All for a few cents.

What’s not to love about that?

EDIT: I just got some article HITs back from Mechanical Turk and two of them were so good that I wanted to award a bonus to the authors. FYI - here’s how to do it. In the Manage HIT interface, where you see their unique ID number, beside the HIT results, click on that number (it is a hyperlink) and a pop down menu will appear. You can then award a bonus of any amount you wish through that link. I just felt bad paying 50 cents for these two great articles, so I doubled it for them.

I know, I’m a big spender. =)

Blogging for Traffic

I’ve been coming across a fair bit of information lately about how people use blogging to generate traffic. This currently being my only blog, and currently having next to no visitors (yeah, it kinda keeps my in my place <`_`>) I figure this is a perfect place to experiment with some of those techniques. I recently attended a webinar by Chris Sandberg over at DotComSecrets and he was talking about a few methods I’m going to try to put in place.

Basically the most important things are content quality and consistency, paired with a good linking strategy. The content part is going to definitely be a work in progress as I consider myself pretty low on the expertise pole here, however I think I can swing that to my benefit by discussing the different things I come across. Being an active student of internet marketing I usually find myself with more to read than I really have time for. One goal therefore will be to regularly evaluate and discuss things I learn and put some thoughts up here for discussion (for all you people that will soon be swarming to my amazing blog!).

The second part of what Chris was saying had to do with linking. For me this was a bit of an eye-opener as I always kind of wondered in the back of my head how to get traffic here without advertising the site. I’ve told a few close friends about this blog, especially if they’ve been looking for information to get started themselves; however I was wondering how to break that whole 1-2 visitors a month phenomenon. (My other sites thus far rely on paid advertising so this is a good experiment in free traffic). Anyways, in essence the goal is to find similar blogs to your own through resources like Google’s Blog Search or Technorati and then get involved by posting comments on posts they’ve written. Make sure you can leave your site address on there somewhere, so you essentially get a link back to your own site, hopefully in context with your site-related comment (which I’ve heard is good SEO practice).

The other thing you can do is use track backs to your advantage. By linking to another persons’s blog in your own post, WordPress can create trackbacks, where the other blog owner is essentially notified that you’ve linked to their site, and it even shows up on their page in lieu of a comment. Both of these techniques get you links on other sites, and links are good for SEO and they are good for leading people to your site from elsewhere!